How To Play

Everyone deserves a chance to make their dreams come true, and Buddig and Old Wisconsin want to help make it happen. In addition to weekly instant prizes, one First Prize winner will receive $15,000 – and one lucky person will win a $50,000 Grand Prize jackpot and a chance to make their dreams a reality! We've even made it easier to earn Grand Prize entries this year. Read on to learn more!

To begin, you'll need to find a Clue to enter The Dream Big Giveaway. You must collect all 6 Clues to be entered for a chance to win the $50,000 Grand Prize or the $15,000 First Prize. 3 of the 6 Clues can only be found online, and the other 3 Clues can be earned by collecting codes from specially marked packages of Buddig and Old Wisconsin products (or by mail).

Collect on-pack codes (redeemable for In-Store Clues) from stickers on these delicious Buddig and Old Wisconsin products:

Buddig & Old Wisconsin Products
Buddig Original
  • 2 oz Pouch
  • 16 oz Pouch
  • 9 oz Tub
  • Variety Packs
Premium Deli
  • 4 oz Pouch
  • 8 oz Pouch
Deli Cuts
  • 12 oz Pouch
  • 16 oz Tub
Old Wisconsin
  • Snack Bites: 4 oz, 6 oz,
    7 oz, 8 oz
  • Snack Sticks: 6 oz, 8 oz
  • Summer Sausage: 9 oz
  • Smokestacks: 2.5 oz

You can also request codes, without purchase, by mail.
To find Buddig products, click here. To find Old Wisconsin products, click here.

Old Wisconsin Display
Also, look for our
Old Wisconsin display.

Collect digital codes (redeemable for Online Clues) from the following:


'Like' Buddig and Old Wisconsin on Facebook and keep an eye on the timeline each week for links containing digital codes.


Look for links to digital codes in exclusive Buddig and Old Wisconsin emails. You'll begin receiving these emails upon registering for the promotion.


Search the Buddig and Old Wisconsin websites for pop-up windows containing digital codes. You can find 1 code hidden on a different page of each website every week.

Once you've entered a code, you will be awarded 1 Clue*. Each code you enter will also give you a chance to win a weekly instant prize.

To collect more Clues for additional chances to win, sign back into the Dream Big website with the username and password you created when you registered.
Then, type your code into the field (online codes will be filled in for you automatically). You can enter up to 5 codes each day.
*Be on the lookout for special Double Clues weeks throughout the promotion. During these weeks, each code you enter will award 2 Clues instead of 1.

You must participate online and purchase products in-store (or request free codes by mail) to collect all 6 Clues. Each complete set of 6 Clues is good for 1 entry into the Grand Prize drawing. One winner will be randomly selected for the $50,000 Grand Prize, and one additional winner will be randomly selected for the $15,000 First Prize. The more Clues you collect, the greater your chances of winning. So keep playing!

All Available Clues

You can view your Clues through "My Clues." Keep track of how many Grand Prize entries you've earned and which Clues you need for your next Grand Prize entry.